Social Media and Retail Strategy [PwC Leaders Presentation]

This is our recent well-received presentation to retail and consumer executives at our guest gig at two PwC Business Leaders events.  We focus on why

• retailers deal in social networks all the time,
• these are not synonymous with social media, and
• Social Media should be discussed at the C-Suite, even if managed in MarCom

In this deck we introduce our new SocMed Maturity Model. We welcome comments and suggestions.

Click: PwC Social Media & Retail Strategy